Donations + awareness. One reason is of course the third of the profit from the sold artworks. As we have a “Pay What You Can”-model it is difficult to predict the final amount each collaboration will raise. But looking on previous collaborations a third of the profit generally equals around $100 per artwork. Which of course means times 15-25, depending on the final number of collaborating artists that specific month.
The second part is the reach and engagement. Each and every artist signs up to share the collaboration in their own channels at the release of their art. This means 15-25 of the world’s leading artists are raising awareness about your cause.
Each nonprofit organization partnering up with us also receives a dedicated page on andyokay.com, with 60.000+ visitors each month.