We exist to bring stunning art to people’s homes while raising awareness about nonprofits and their world-changing work. We only partner up with proven and trust-worthy organisations. By focusing our community's efforts on a few selected causes, we can work together to make an even bigger impact for each one.
Each month we focus a little more attention on a specific nonprofit organisation we are working with, to spread awareness about their mission and vision.
By dividing our partners into separate months, and share their beliefs with our community for a longer period of time, will help get their message out in a much more efficient way.
Donations + awareness. One reason is of course the third of the profit from the sold artworks. As we have a “Pay What You Can”-model it is difficult to predict the final amount each collaboration will raise. But looking on previous collaborations a third of the profit generally equals around $100 per artwork. Which of course means times 15-25, depending on the final number of collaborating artists that specific month.
The second part is the reach and engagement. Each and every artist signs up to share the collaboration in their own channels at the release of their art. This means 15-25 of the world’s leading artists are raising awareness about your cause.
Each nonprofit organization partnering up with us also receives a dedicated page on andyokay.com, with 60.000+ visitors each month.
What worked so good 5 years ago, sadly doesn’t work as well anymore. Today we have two seconds to grab people’s attention. That’s why using art to share a message is so powerful, since it makes people stop, and really embrace the information.
We open up a whole new audience for our collaborating partners to talk about their important causes to people that care about our planet, but don’t actively seek out the information themself.
We reach as many females as males, all over the world, spanning from 18 years all the way up to 65+ years. (Almost) everybody loves beautiful art.
Absolutely nothing. We exist to assist important organizations, not take away anything from their already tight budget. That’s why we offer this without asking for anything back. We are here to help.
Of course we would really appreciate if the organization of the month mentioned Andy okay in any of their own channels during some point while the collaboration is live. But it’s really not something we demand or even expect.
Get in touch at naslin@andyokay.com
